络剧《我的阿勒泰》播出后，剧集取景地新疆阿勒泰地区最近迎来客流高峰。“张凤侠的小卖部”“巴太树”“彩虹布拉克”等剧中地点成为新的热门旅游打卡地，这场“边城”与“热剧”双向奔赴的文旅盛宴，正给当地旅游发展带来新的增长契机。
阿勒泰地区文体广旅局提供数据显示，今年5月，当地接待游客415.03万人次，同比增长60.81%；实现旅游收入36.53亿元，同比增长88.25%。
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